If you wish to track the clicks of a mailto link in Google Analytics as a Goal Conversion then read on. First, you’ll need to edit the HTML used to create your mailto link. It should start out looking something like this:
<a href=”mailto:email@address.com”>Email Me Now</a>
Edit your HTML to look like this (depending on which version [...]

Google has recently updated the code snippet used to track conversions for AdWords. As of this writing the code in it’s native format will kick back a few errors when attempting to W3C validate. Here is how to fix those errors without breaking the code.
Here is the code in it’s original format.
<!– Google Code for [...]

Once you pass the Google AdWords Qualified Individual exam you’ll be given a link that you can use on your resume or blog to prove that you’re certified. It’s a great idea if you’re looking for a competitive edge and the test isn’t that difficult if you’ve been using AdWords for a while. If you’re [...]